David, Fred R.
Strategic management : cases / Fred R. David
- 11th ed.
- Upper Saddle River, N.J. : Pearson/Prentice Hall, c2007.
- xxxi, 384 p. : ill. ; 26 cm.
Previous ed: Pearson Education, 2005.
Includes bibliographical references and index.
0131869558 0131871307
2006-001624
Strategic planning -- Case studies