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Essentials of strategic management : the quest for competitive advantage / John E. Gamble, Arthur A. Thompson, Jr., Margaret A. Peteraf.

By: Gamble, John (John E.) [author].
Contributor(s): Thompson, Arthur A, 1940- [author] | Peteraf, Margaret Ann [author].
Material type: materialTypeLabelBookPublisher: New York, NY : McGraw-Hill Education, 2014Edition: Fifth edition.Description: xl, 440 pages ; 26 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9780078112898.Subject(s): Strategic planning | Business planning | Competition | Strategic planning -- Case studies
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HD30.28.G353 2015 (Browse shelf) Available 1000072672

Includes bibliographical references and index.

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