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The real Pepsi challenge : the inspirational story of breaking the color barrier in American business / Stephanie Capparell.

By: Capparell, Stephanie.
Material type: materialTypeLabelBookSeries: Wall Street journal book: Publisher: New York : Free Press, c2007Description: xvii, 349 p. : ill. ; 24 cm.ISBN: 0743265718; 9780743265713.Subject(s): PepsiCo, inc. -- Employees -- Recruiting -- History | African American executives -- History | Cola drinks -- United States -- Marketing -- History | African American consumers -- HistoryOnline resources: Table of contents only | Publisher description | Sample text
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Item type Current location Call number Status Date due Barcode
Book Main Library
Open Shelf Collection
HD9349.S634.P462 2007 (Browse shelf) Available 1000053630

Includes bibliographical references (p. 289-329) and index.

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