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Cross cultural marketing / edited by Robert Rugimbana and Sonny Nwankwo.

Contributor(s): Rugimbana, Robert | Nwankwo, Sonny.
Material type: materialTypeLabelBookPublisher: London : Thomson c2003Description: xiv, 370p. ; 25cm.ISBN: 1861528019.Subject(s): Marketing -- Cross cultural studies
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HF5415.C76 (Browse shelf) Available 1000002346

Includes bibliographical references and index.

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